You’re brilliant at what you do, but your brand doesn’t show it.
If you’re ready to be seen properly and paid accordingly, I’m ready to help you show up like you mean it.
I build strategic brands for business owners who’ve outgrown the DIY stage, but aren’t ready for a bloated agency price tag or a 60-page brand deck you’ll never use.
Think of me as your brand sat-nav. I help you work out where you’re going, what you want to be known for, and how to show up looking like you’ve already arrived.
I blend strategy with sharp design, so your brand actually works, speaks, sells, and scales.
Less fluff, more “fuck yes.”
“I came into the session with a vague idea and a messy pitch. By the end, I knew exactly what I was offering, who it was for, and how to talk about it. Two weeks later, I’d signed 15 new clients. I went in overwhelmed, I left like a bloody weapon.” – Aaron Sports Pitch Marking
Maybe you got by with a logo and a hope and a dream. You’ve realized now that a branding strategy is what will actually help you make waves, attract your audience, and stand out from the crowd. Let’s get you looking like the business you are, not just the one you started as.
Two brands coming together? It’s time for a re-evaluation. Whether it’s through a buyout, partnership, or a shift in direction, I help you unify your brand message and materials, creating something stronger and more cohesive.
“Mel just got it. She took the messy ideas in my head and turned them into a brand that looks, feels, and functions exactly how I dreamed — only better. My website and assets are sleek, professional, and ridiculously easy to use. I finally feel proud to show up online.”
— Fern Moss
Personal branding isn’t just about a pretty logo or a catchy tagline—it’s about telling your story, showcasing your strengths, and building trust with the people who matter most to your career or business. Whether you’re stepping into the spotlight for the first time or refining your existing brand, I help you dig deep into your skills, values, and offerings. We’ll get to the heart of what makes you different, and then create a visual identity that matches your authentic self.
Through this process, you’ll not only have a brand that stands out but one that resonates deeply with the right people—clients, customers, or followers—who will connect with your mission. This isn’t about jumping on trends; it’s about creating something that is true to you and helps you achieve your goals. Together, we’ll build a personal brand that opens doors, builds lasting relationships, and makes you unforgettable.
You’re stepping into the spotlight and ready to make a name for yourself. But you know that having just a great idea or skills isn’t enough—you need a brand that truly represents your values, passions, and what sets you apart. Let’s create a personal brand that positions you as the go-to expert in your field and builds trust from the get-go.
You’ve been doing your thing for a while now, but your personal brand feels like it’s stuck in the past. Your goals and audience have evolved, and it’s time your branding caught up. Let’s take what’s working and elevate it, ensuring your personal brand reflects your growth, expertise, and aspirations.
You’ve been building your personal brand, but now it’s time for a shift. Whether you’re changing industries, refining your niche, or simply adjusting your message, we’ll help you reposition your personal brand to connect with the right people and open new opportunities for growth.
I offer two dynamic workshop experiences that focus on branding for both businesses and individuals. Each is tailored to meet specific goals, ensuring you walk away with real, actionable insights to make your brand shine.
For Businesses:
Think of this as your brand-building boot camp. I’ll work with your team to develop and nurture personal brands within your business. Whether you’re a small start-up or an established company, this workshop focuses on the importance of personal branding in driving business growth. It’s not about the company’s logo or colours (though we can touch on that if you like), but about empowering your team to understand their own unique brands and how they represent your values. We’ll tackle personal narratives, values, strengths, and how these elements can be woven into your brand culture.
By the end, your team will have the tools and confidence to authentically represent the brand at every touchpoint. And yes, there’s no PowerPoint here—just engaging, hands-on work that actually makes sense for your business.
For Individuals:
This one’s for the solo movers and shakers who want to dive deep into their personal brand. We’ll go through a process that takes you beyond the surface level of what you do and explore your values, skills, unique strengths, and the goals you want to achieve. This isn’t a ‘one-size-fits-all’ approach—I tailor each session to the individual because your brand needs to reflect you, not anyone else.
In this workshop, you’ll gain clarity on how to present yourself, identify your target audience, and craft a brand that works for you, whether you’re a freelancer, an entrepreneur, or someone looking to elevate their career. Plus, we’ll work through how to visually communicate that brand so that everything from your online presence to your business cards aligns with your personal story. No fluff—just real, practical tools to help you stand out.
Ready to Transform Your Brand?
Let’s roll up our sleeves and dive in. Whether you’re building a personal brand for your team or for yourself, I’ve got the tools to make it happen. Click below to book your workshop and start crafting a brand that works for you.
Think of this as me, in book form. All the knowledge, all the strategy, all the straight-talking branding wisdom—wrapped up into a beautifully designed workbook that guides you through branding yourself or your business. I’m in the thick of writing it, and let me tell you, it’s shaping up to be chef’s kiss. Not quite ready to launch, but trust me, this one’s worth the wait.
Clear, Strategic Perspective
Answering the questions helps me understand where things stand and whether a review would be genuinely useful.
This Brand Positioning Review is offered from a brand and design perspective only. I review how your brand is positioned, communicated and expressed visually, not financial performance, legal matters or operational strategy.
Once I’ve received your request, I’ll send a confirmation email. After completing the review, we’ll arrange a call or video conversation to talk through the observations, implications and next steps, if appropriate.
